NEO Textureâ„¢ The world's first one-step texture service Receives a Patent

May 2002 (Darien, CT)...ISO proudly announces that NEO Texture, a major technological breakthrough and world's first one-step texture service, has received a patent.

NEO Texture is like nothing else in the market today. This one single bottle provides a texture service that, in one process instantly reforms hair's interior protein bonds, creating body, movement or curls, in one single application in half the time.

NEO Texture is now supported by patented technology. It contains SNC2-Simlatenous NEO Constructor Complex—that works in sync with existing cross-linkers in the hair shaft that mimic hair's natural chemistry, gently repositioning and stimulating sulfur bonds and keratin in hair to form, reform and shape.

"This is the most amazing invention since the cold wave, something else ISO created, stated Robert Seidl, President and CEO, Zotos International. "This patent for NEO Texture just further solidifies our commitment to science, technology and innovation and our customers within this industry."

ISO is a division of Zotos International, a professional beauty industry leader that manufactures and markets a full range of hair care, hair color and texture service options for today's salons and salon professionals.